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Fiat

Fiat Professional tailors your work car

The interest in vehicles for the construction sector is high for many visitors to Nordbygg. The section “The car in construction” gathers car exhibitors with vehicle solutions for craftsmen and other professions that use cars in their line of work. This time, the car manufacturer Fiat is going big with a double exhibition. Partly together with the other exhibitors in the area by the Eastern entrance, but also with its own exhibition in the entrance hall.

– There will be many light installations and cool car colours, promises Dan Rettmark at Baldur Consulting who is responsible for both the section “The car in construction” and Fiat’s 60 square metres large exhibition area in the entrance hall.

Fiat – or more precisely Fiat Professional that manufactures cars for professionals – will have two gas cars for visitors to prod and feel, where at least one of the cars will be equipped for construction occupation.

– To gain access to the entrance hall as the exhibition area makes us reach a much larger audience than before, which is great. This gives us the opportunity to go a little crazy visually with the stand, which we hope will bring many curious visitors, says Dan Rettmark.

The make and interior of Fiat Professional’s transport vehicles can be tailored from the user’s specific requirements, which is a contributing factor to Fiat Professional having nearly 90% of the RV market in Sweden.

– Fiat is cutting edge when it comes to customizing per the users’ needs. We can tailor a vehicle for pretty much everything and we are rather alone in being able to do that, says Bengt Appelqvist at Fiat Professional.